About Us

Reservists on Duty (RoD) was established in 2015 by Israeli reserve combat soldiers and officers who felt it was their duty to expose and counter BDS, the new anti-Semitism erupting on college campuses across America. We are a non-political organization and benefit from the support of all the political parties across the Zionist spectrum.

In Israel we work to counter the Israeli non-profit organizations that assist BDS. As an important part of our mission, RoD works to expose the real intentions of non-governmental organizations such as Breaking the Silence and B’Tselem, and the serious damage that these organizations have already caused and seek to continue to cause to Israel, both directly and indirectly.


The organizations fueling the new anti-Semitism are doing so by spreading misconceptions that not only target the legitimacy of the Jewish state, but target the entire Jewish People as well.

What is required, we believe, is a new, more assertive approach. therefore, RoD does not engage in ‘Hasbara’ (‘Israeli public diplomacy’) something that has unfortunately evolved into “apologizing prior to commencing any debate”.

Rather, unlike other pro-Israel organizations that work on campuses, we take an extremely proactive approach towards confronting BDS and the movements that defame Israel and the IDF. We do this by bringing IDF reserve soldiers to US campuses to counter BDS with the truth and reality of the Palestinian “narrative”; we train American Jewish students to speak on behalf of Israel with knowledge and self confidence, and we educate the entire student population to the horrendous terror attacks that take place here on a regular basis, and the hatred that they represent.



Expose the supporters of BDS, which is the new anti-Semitism, both in Israel, and in particular on college campuses in the US.


Reinvigorate, update, and disseminate the Jewish and Israeli narratives as a way to regain Jewish pride among American Jewish youth.


Educate and train students and former IDF Lone Soldiers (returning to the United States) for targeted activism on American campuses.